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NUMBER: 5-0-1 APPROVED DATE: 08-30-1995

PURPOSE: The Marketing Department maintains a coordinated effort to project a positive image of the College.

  1. NEWS COVERAGE AND PUBLIC SERVICE
    All news coverage and public service coverage must be coordinated through the Marketing department.
  2. REQUESTS FOR NEWS COVERAGE
    Requests for news coverage may be made by faculty, staff and students. Suggestions for feature articles with no specific deadline are encouraged and may be submitted at any time.
  3. REQUIRED LEAD TIME
    For scheduled events, the Marketing department should be notified four weeks prior to the event.
  4. SPECIAL NEW COVERAGE FOR ANNOUNCEMENTS AND DIGNITARIES
    When appropriate the Marketing department will arrange press conferences for the purpose of making major announcements.

In addition, the Marketing department will request press coverage of visiting dignitaries. Requests for such services should be made at least two weeks in advance of the scheduled announcement or dignitary's visit.

Reviewed: 08-03-2009

Reviewed: 02-29-2016

Reviewed: 02-29-2016

Reviewed: 03-30-2021